📱 How Content Strategy is Changing in 2026

Five shifts top creators are seeing right now

Onward Everyday

Good morning.

Every January, the top creators make predictions.

This year, they all said the same thing. That's not a coincidence. It's a signal.

Today, let’s talk about:

  • Creating videos with captions is now table stakes in the age of AI

  • The content progression top creators are using to build trust

  • Why imperfection is becoming the stamp of authenticity

Let’s get into it.

Gordon

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